Why we built Swipify.ai
Why we built Swipify.ai
Why we built Swipify.ai
Why we built Swipify.ai
At Schaefer, we answer one question:
Why people buy?
As the only buyer psychology agency focused on food & beverage, we spend our days analyzing what makes a product stand out, what messaging resonates, and ultimately, what drives consumers to take action.
But there was a problem.
Finding great ad inspiration was a frustrating, time-consuming process. The ad libraries out there are cluttered, overwhelming, and full of low-quality creative that doesn’t offer real insight into what works.
So, we built Swipify—a curated ad library hand-picked by marketers for marketers—explicitly designed to help brands understand and leverage the psychology behind effective advertising.
At Schaefer, we answer one question:
Why people buy?
As the only buyer psychology agency focused on food & beverage, we spend our days analyzing what makes a product stand out, what messaging resonates, and ultimately, what drives consumers to take action.
But there was a problem.
Finding great ad inspiration was a frustrating, time-consuming process. The ad libraries out there are cluttered, overwhelming, and full of low-quality creative that doesn’t offer real insight into what works.
So, we built Swipify—a curated ad library hand-picked by marketers for marketers—explicitly designed to help brands understand and leverage the psychology behind effective advertising.
Free access to all features.
🏠 About Swipify
🏠 About Swipify
What is a Swipe File?
What is a Swipe File?
What is a Swipe File?
What is a Swipe File?
What is a Swipe File?
In the world of marketing and creative strategy, a swipe file is a collection of high-performing ads, creative ideas, and messaging examples that serve as inspiration for future campaigns. The best marketers, copywriters, and brand strategists keep swipe files to study what works, analyze trends, and apply proven strategies to their own work.
Swipify takes the concept of a swipe file to the next level. Instead of sifting through thousands of random ads with no context, we provide a curated, categorized, and AI-enhanced library that helps you not just see ads—but understand why they work.
In the world of marketing and creative strategy, a swipe file is a collection of high-performing ads, creative ideas, and messaging examples that serve as inspiration for future campaigns. The best marketers, copywriters, and brand strategists keep swipe files to study what works, analyze trends, and apply proven strategies to their own work.
Swipify takes the concept of a swipe file to the next level. Instead of sifting through thousands of random ads with no context, we provide a curated, categorized, and AI-enhanced library that helps you not just see ads—but understand why they work.
In the world of marketing and creative strategy, a swipe file is a collection of high-performing ads, creative ideas, and messaging examples that serve as inspiration for future campaigns. The best marketers, copywriters, and brand strategists keep swipe files to study what works, analyze trends, and apply proven strategies to their own work.
Swipify takes the concept of a swipe file to the next level. Instead of sifting through thousands of random ads with no context, we provide a curated, categorized, and AI-enhanced library that helps you not just see ads—but understand why they work.
In the world of marketing and creative strategy, a swipe file is a collection of high-performing ads, creative ideas, and messaging examples that serve as inspiration for future campaigns. The best marketers, copywriters, and brand strategists keep swipe files to study what works, analyze trends, and apply proven strategies to their own work.
Swipify takes the concept of a swipe file to the next level. Instead of sifting through thousands of random ads with no context, we provide a curated, categorized, and AI-enhanced library that helps you not just see ads—but understand why they work.
In the world of marketing and creative strategy, a swipe file is a collection of high-performing ads, creative ideas, and messaging examples that serve as inspiration for future campaigns. The best marketers, copywriters, and brand strategists keep swipe files to study what works, analyze trends, and apply proven strategies to their own work.
Swipify takes the concept of a swipe file to the next level. Instead of sifting through thousands of random ads with no context, we provide a curated, categorized, and AI-enhanced library that helps you not just see ads—but understand why they work.
📁 The Team
📁 The Team
Who is Schaefer?
Who is Schaefer?
Who is Schaefer?
Who is Schaefer?
Who is Schaefer?
The team behind Swipify.ai is a boutique research and marketing strategy firm named — Schaefer. We help special brands (like yours) find and talk to their ideal customers. We’re your “Why People Buy” agency.
You get the insight you need to understand what motivates food and beverage customers to try, buy, or switch — straight from your prospect's mouth. Offering services in market research, marketing strategy, and turning research into relationships. The Swipify.ai project is a free resource as part of Schaefer Labs.
The team behind Swipify.ai is a boutique research and marketing strategy firm named — Schaefer. We help special brands (like yours) find and talk to their ideal customers. We’re your “Why People Buy” agency.
You get the insight you need to understand what motivates food and beverage customers to try, buy, or switch — straight from your prospect's mouth. Offering services in market research, marketing strategy, and turning research into relationships. The Swipify.ai project is a free resource as part of Schaefer Labs.
The team behind Swipify.ai is a boutique research and marketing strategy firm named — Schaefer. We help special brands (like yours) find and talk to their ideal customers. We’re your “Why People Buy” agency.
You get the insight you need to understand what motivates food and beverage customers to try, buy, or switch — straight from your prospect's mouth. Offering services in market research, marketing strategy, and turning research into relationships. The Swipify.ai project is a free resource as part of Schaefer Labs.
The team behind Swipify.ai is a boutique research and marketing strategy firm named — Schaefer. We help special brands (like yours) find and talk to their ideal customers. We’re your “Why People Buy” agency.
You get the insight you need to understand what motivates food and beverage customers to try, buy, or switch — straight from your prospect's mouth. Offering services in market research, marketing strategy, and turning research into relationships. The Swipify.ai project is a free resource as part of Schaefer Labs.
The team behind Swipify.ai is a boutique research and marketing strategy firm named — Schaefer. We help special brands (like yours) find and talk to their ideal customers. We’re your “Why People Buy” agency.
You get the insight you need to understand what motivates food and beverage customers to try, buy, or switch — straight from your prospect's mouth. Offering services in market research, marketing strategy, and turning research into relationships. The Swipify.ai project is a free resource as part of Schaefer Labs.
🏠 Schaefer Labs
🏠 Schaefer Labs
What is Schaefer Labs?
What is Schaefer Labs?
What is Schaefer Labs?
What is Schaefer Labs?
What is Schaefer Labs?
Schaefer Labs is our way of giving back to the food & beverage community. As a buyer psychology agency, we spend our time uncovering what makes customers tick, and along the way, we run into problems that don’t have good answers—so we build the resources we wish existed and give them away for free. Think of it like open-source software, but for research and insights.
From Swipify.ai to our Specialty Foodies segmentation research, we’re creating tools and data that help brands make smarter decisions. Whether it’s understanding shifting consumer preferences or tackling industry-wide challenges, we’re here to share what we learn, no strings attached. If it’s a problem worth solving, we’re on it.
Schaefer Labs is our way of giving back to the food & beverage community. As a buyer psychology agency, we spend our time uncovering what makes customers tick, and along the way, we run into problems that don’t have good answers—so we build the resources we wish existed and give them away for free. Think of it like open-source software, but for research and insights.
From Swipify.ai to our Specialty Foodies segmentation research, we’re creating tools and data that help brands make smarter decisions. Whether it’s understanding shifting consumer preferences or tackling industry-wide challenges, we’re here to share what we learn, no strings attached. If it’s a problem worth solving, we’re on it.
Schaefer Labs is our way of giving back to the food & beverage community. As a buyer psychology agency, we spend our time uncovering what makes customers tick, and along the way, we run into problems that don’t have good answers—so we build the resources we wish existed and give them away for free. Think of it like open-source software, but for research and insights.
From Swipify.ai to our Specialty Foodies segmentation research, we’re creating tools and data that help brands make smarter decisions. Whether it’s understanding shifting consumer preferences or tackling industry-wide challenges, we’re here to share what we learn, no strings attached. If it’s a problem worth solving, we’re on it.
Schaefer Labs is our way of giving back to the food & beverage community. As a buyer psychology agency, we spend our time uncovering what makes customers tick, and along the way, we run into problems that don’t have good answers—so we build the resources we wish existed and give them away for free. Think of it like open-source software, but for research and insights.
From Swipify.ai to our Specialty Foodies segmentation research, we’re creating tools and data that help brands make smarter decisions. Whether it’s understanding shifting consumer preferences or tackling industry-wide challenges, we’re here to share what we learn, no strings attached. If it’s a problem worth solving, we’re on it.
Schaefer Labs is our way of giving back to the food & beverage community. As a buyer psychology agency, we spend our time uncovering what makes customers tick, and along the way, we run into problems that don’t have good answers—so we build the resources we wish existed and give them away for free. Think of it like open-source software, but for research and insights.
From Swipify.ai to our Specialty Foodies segmentation research, we’re creating tools and data that help brands make smarter decisions. Whether it’s understanding shifting consumer preferences or tackling industry-wide challenges, we’re here to share what we learn, no strings attached. If it’s a problem worth solving, we’re on it.
⚡️ Ads
Save and share ads
View every ad's metadata like industry, copy, headline, description, CTA, destination URL, and display link. In a single click, share a public-facing preview link of an ad with anyone on the internet (no account required to view).
🤖 AI
Analyze ads with AI
Assess potential ad performance with AI. Simply enter the brand name, image URL, and ad copy to generate a comprehensive ad report. Save and share reports with ease (AI analysis available on all Swipify library ads as well).
🤖 AI
Analyze ads with AI
Assess potential ad performance with AI. Simply enter the brand name, image URL, and ad copy to generate a comprehensive ad report. Save and share reports with ease (AI analysis available on all Swipify library ads as well).
🚀 Try Swipify
Start finding ad ideas today.
Start finding ad ideas today.
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